The Team Behind the Experience
Corporate event planning shouldn't mean juggling vendors and hoping everything comes together. You need event partners that becomes an extension of your organization that are as invested in your success as you are. That's exactly why Point To Now exists.
Born from Frustration with the Status Quo
Point To Now started with a simple realization: events had become too transactional. Coming from theater backgrounds, we understood the power of storytelling and true collaboration, where every team member stays committed from the first rehearsal to the final bow.
But in the corporate events world, we kept seeing the opposite. Beautiful concepts would fall apart during execution because agencies treated clients like customers instead of creative partners. Teams would disappear right when hands-on support mattered most. Events would look impressive but fail to deliver meaningful business results.
We founded Point To Now to bring the collaborative spirit and unwavering commitment of theater to corporate event strategy and production — because your vision deserves a team that's as invested in the outcome as you are.
(def): the most important essential in a discussion or matter; an end or object to be achieved (purpose)
direction, guidance, future
being present, in the moment, up-to-date, on top of things
A True Partnership Approach to Event Excellence
We eliminate the need to juggle multiple vendor relationships by handling everything under one roof. This means no miscommunication between teams, no finger-pointing when issues arise, and no vendor coordination headaches for you. Our design-to-execution methodology ensures nothing gets lost between vision and reality.
Strategic Partnership
We become an extension of your team
Full-Service Delivery
Everything managed under one roof
Seamless Execution
Hands-on management from start to finish
Results Measurement
We track ROI outcomes, not just attendance
The Partners Behind Your Success
When you work with Point To Now, you partner with a team of seasoned professionals who've created extraordinary experiences for leading brands.
Lester P. Grant
Lester has worn many different hats in the entertainment and events industry. Through the worlds of theater, concerts, art exhibits, television and events he has amassed an impressive body of work and developed a huge base of resources.
Jee Han
Jee fell into the theater, entertainment and events industry accidentally, but once in, hasn't looked back. Every project brings its own challenges, but the end result is what keeps her getting up in the mornings.
Daniel Penilla
Daniel has roots in theater and is driven by the connection and disconnection that the artistic process brings. He approaches every project and event as a storyteller and sees it as an opportunity to create, collaborate and connect.
Byron Arreola
Byron has been immersed in the arts and entertainment industry for 12+ years. Creating unique spaces and shared experiences that inspire curiosity is what drives him to live events. His eclectic background has developed his holistic approach to creating memorable experiences.
Kristyn Ferretti
Kristyn is a multi-disciplinary designer who doesn't stop until client goals are met and every pixel is perfect. Her visual design includes global presentations and events, print, video, digital, and social with a deep grasp of brand objectives and the value of effective communications for today and with an eye towards the future.
We Believe in Doing the Work
Everything we do stems from core beliefs that directly benefit your events and business outcomes.
Bespoke Service
Every project gets tailored attention, not cookie-cutter solutions
Put in the Work
Experience that elevates every event we produce.
Exceptional Execution
We go above and beyond because your success is our ultimate goal
Results Matter
Passion drives us to exceed client expectations.
Let's Create Something Extraordinary Together
From strategy to execution, let's discuss how we can deliver the results that matter to your business and to your attendees.